This is a thing. A real thing. It’s a medication to treat acid reflux disease. What did they call it? AciPhex, naturally. Wait a second… AciPhex? Assiphex? Ass effects? No, no that can’t be right. Well yes, actually, that’s exactly how it’s pronounced. ASS EFFECTS. See for yourself – watch the commercial and try to keep a straight face:
Ass effects is such a great term. It can apply to so many things. You can walk into a really stinky bathroom and say “ooh jeez… ass effects!” Or when you clear out a room with a fart, you can smile and quietly repeat to yourself “man do I have some special ass effects!”. Even Taco Bell can benefit from this phrase, because now they can start including it in their fine print: “ingesting our Volcano Burrito may cause extreme ass effects.”
I was debating on whether or not I should do an entire blog post about the failure of a pharmaceutical company’s marketing department, but my doubt was cast aside when I came across an infographic on Digg about fart facts today. It was at that point that I realized someone was trying to give me a sign. Here is the infographic (click the image for a larger version):
Source: Online Education
So there you go. A TGM post with a bunch of words like “ass”, “fart”, and “pharmaceutical”. Enjoy it while you can because it’s not likely to happen any time in the foreseeable future.